Hello, I'm

Laurel.

I spent 20+ years leading digital and marketing teams at top brands like SoulCycle and Glamour. Now, I help founders and product leaders build unicorn-level brand marketing strategies that drive real-world business growth.

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What I do



I take a brand-first approach to
omni-channel marketing,
helping new and established brands identify a
razor-sharp positioning that cuts through the noise and drives sustainable growth.

Brand strategy

for an

app

for professional creatives

Visual branding

for a cult haircare brand’s products

B2B storytelling

for an iconic British company

Laurel is like

Zoltar for your brand.



Sarah Robinson
Founder & CEO, The Wonder

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Let’s get in touch

Tell me a little bit about your project below. Looking forward to hearing from you!