Consulting Services

If you're feeling stuck in a cycle of one-and-done customers, or struggling to break out of an "everything bagel" brand rut, you don't need another flashy campaign or a six-week audit. You need a brand marketing approach that feels sharp, invigorating, and connected to your real-world business goals. One that grows your business without losing what makes you special, even when the market keeps shifting under your feet.

I've spent 20+ years working as a as a brand consigliere to high-growth digital businesses, helping them identify unique strategies that translate to sustainable growth and devoted audiences.

Strategic Consulting
Brand strategy that drives business outcomes.

Just because a marketing strategy or growth tactic has worked for other companies doesn’t mean that it’s right for your brand. I work with established and upstart digital brands to refresh their brand positioning and develop sustainable marketing strategies that ignite customer devotion, galvanize cross-functional teams, and drive sustainable business growth.

Working with me gives you:
• Breakthrough positioning that serves as your north star across product, marketing, and more
• A cohesive brand ecosystem that transforms one-and-done customers into devoted fans
• Clear, actionable GTM plans aligned to your business goals—no lengthy audits or mood boards
• A brand purpose that you wake up in the morning excited about, built on unique-to-you value props
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Flight Plan
A 90-minute intensive, combined with an action plan to give your brand strategy a steroid injection.

Forget lengthy audits or six-week strategy plans that have to get scrapped halfway through once your direction changes. You need smart recommendations so you can test different approaches quickly and build on what sticks. “FlightPlan” is a mind-clearing session that cuts through the noise and delivers an action plan that addresses your brand’s unique opportunities and biggest growth drivers. In this 90-minute session, I’ll serve as your consigliere, handing you an action plan with a priority list of things to execute immediately to get you moving on the quickest past to achieving your brand and business goals.

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Fractional Services
An in-house consigliere to get you moving fast.

Need someone to just dive into your business and start working alongside your team? I offer fractional and retainer services to work cross-functionally on key product or business initiatives, thorny marketing challenges, and test-and-learn marketing plans: tailored to your most urgent problems, fully immersed in your business.

Office Hours
A power hour to help you move forward quickly.

We'll spend most of our 60 minutes together creating a plan to take action on a specific goal or blocker you're facing around your brand and marketing right now. This action plan will include tactical next steps (or investments) based on your specific business and resources, as well as any connections I can make.

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Not sure what you need?

Tell me a little bit about your brand or product and we'll go from there!